Get the OG Instagram experience.

With the OG app, you can easily filter what you see in your Instagram feed, create custom feeds, remove reels, ads, suggested content, and more!
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Filter & group feeds

Control what you consume

Features

Custom feeds

Create feeds to match your
interests

Everything familiar is here

Use OG just like the official I00 Instagram app.
Get all standard features – and more.

Post - Stories - Notifications -

Post - Stories - Notifications

Pages - Comments - Messages -

Pages - Comments - Messages

Swift Onboarding

Quickly dive into the app

Safe & secure log-in

Instantly login with Instagram

No ads

Tired of too many ads? We block them for you

Seen

Big new features coming soon

What do our early waitlist members say?

I am bad at self-control and can't exit the scrolling, was hoping this would help me escape the apps.

— Anirudh, 19, India

I get distracted by social media every day, it stops me from working on homework. It stops me from reaching my true potential in life.

— Ryan, 18, United States

I love keeping up with my favorite people across apps but there's so much I don't want and it's not easy to remove. This app would be exactly what I have been dreaming of!

— Ness, 33, United States

It would save a lot of time to see content curated for my interests.

— Aakarsh, 18, United States

My desire is to improve the quality of my life by decreasing the junk that I see on social media apps. The original design of social networking is ideal without all the manipulation.

— Thom, 21, Canada

Backed by

Jon Oringer

Founder @ Shutterstock

Edward Lando

Founder @ Misfits Market

Cory Levy

Founder @ After School